Increased transparency & control
Real-time measurement
Greater efficiency
Greater targeting capabilities
Increased audience reach
Faster launch across all devices

Optimize your ad revenue
The more ad revenue a publisher generates with its pageviews, the more it can invest in the quality of the content that it publishes. That is why we advise any African publisher to optimize the ad revenue from national and international audiences. We go further than only Adsense from Google. We make use of Google Ad Manager for many different formats ads and support online advertising sales (national and international) with the following services:
- Programmatic advertising strategy
- Programmatic yield management
- Programmatic operations
- Programmatic reporting and administration
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Use our optimization experience
AfricaWeb uses Google Ad Manager to operate its programmatic advertising services. The scope of scale and the experience to optimize the yield of a website’s traffic is offered as a service to any third party publisher with high volumes of traffic in Africa.
